I recently had the privilege to work for Nashville Bonsai in helping them establish a stronger online presence and brand image. The task at hand was to build a simple and straightforward new website and logo that revolved around raising new memberships. The site boast’s a one-page concept that helps to consolidate only the most important information about the organization in a topical way. The outlying theme is to become a member while elevating social media and upcoming events. For a one-page site the content is diverse. It includes social media, video and is completed with a full integration with Stripe payments for nonmembers to use to enroll with the organization.
Social media and great SEO had everything to do with the site’s traffic jumping from 0 to around 45 hits per day right from launch with nothing more than a few shares and posts on Facebook.
The site is also fully-responsive, so it adapts to mobile device screen sizes organically and maintains a user-friendly UI.