Cherie Jobe is a motivational, Christian speaker in Murfreesboro, Tennessee. She runs a ministry named, “Designed by Him” and is currently writing her first book. The book is entitled, “Secrets from Behind the Chair”.
Cherie, contacted me about an identity and brand collateral for the ministry side of her business. She runs a successful salon in Murfreesboro and has used her job and interactions with her clients to build powerful testimony and writings which will be part of the substance of her upcoming book. In addition, Cherie is available to speak at events includes beauty tips and spa treatments for her attendees at her engagements.
This is the logo that was recently decided upon through my working with Cherie. Our goals were to steer clear of cliché imagery in Christian ministry work and focus on what made her unique amongst her competition. The fact that she is a hairdresser and uses this as a tool to deliver her message gave me the unique edge I needed to establish a strong, unique mark.